Basic Plan

Content

Strategy
N

Basic Content Audit

N

1 Page content strategy

N

Recommended content themes and topics

N

Suggested posting schedule (for blog or socialmedia)

N

Basic content funnel concept

Identifying Unique Selling

Point

N

1-page USP Positioning Document

N

Target audience pain points

N

Value proposition statement

N

Brand messaging tone/voice summary

Stunning

Designs
N

3 social media templates

N

1 header banner design

N

2 customizable Canva templates

N

Includes basic branding elements (colors, font pairings)

Compelling

Copywriting
N

Website (or landing page) copy – up to 300 words

N

2 x Social Media post captions

N

1 elevator pitch (for use in bios or intro blurbs)

On-Page

Optimization
N

Review and suggest improvements for 1 webpage

N

Recommendations for: •Page titles & meta description (1 page) •H1 and content structure suggestions

N

Suggested keyword focus (up to 5)

N

Basic structure checklist to guide self- implementation

Social Media

Integrations
N

Setup review or basic setup for 1 Facebook and 1 Instagram page

N

Link website to social platforms (if applicable)

N

Guidance on best practices for profiles (bio, CTAbuttons, linking)

N

2-week sample content calendar (3 posts daily)